- /əˌnɒnɪməs 'prɒdʌkt/ nouna product with no apparent brand name, used in advertisements to highlight the product being promoted● Brand X is the anonymous product which never gets your washing completely white.● No one watching the commercial would believe the anonymous product was as bad is it seemed.● What happens if the respondent chooses the anonymous product instead of ours?
Marketing dictionary in english. 2015.
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